How to track all your ad revenue in one place
If you earn from a website, an app and a YouTube channel, here are the realistic ways to see one combined number.
Creators and indie developers rarely earn from one source. A typical mix might be a blog on AdSense, a couple of apps on AdMob and a YouTube channel. Each has its own dashboard, its own delays and sometimes its own currency. Here are the options for bringing them together.
Option 1: A spreadsheet
Copy each platform’s monthly total into Google Sheets or Excel.
- Pros: free, flexible, good for tax records.
- Cons: manual, always out of date, no daily view, easy to make mistakes when converting currencies.
Option 2: Looker Studio (Data Studio)
Google’s free reporting tool has connectors for some Google products, and third-party connectors for others.
- Pros: powerful, customisable, shareable reports.
- Cons: takes time to build, may need paid connectors, and it’s designed for desktop screens rather than a quick check on your phone.
Option 3: A dedicated revenue app
Apps like Monetrix connect directly to the AdSense, AdMob and YouTube APIs and are built for checking on the go.
- Pros: one-tap setup with Google sign-in, combined total, daily updates, country and ad unit breakdowns, currency conversion.
- Cons: a small subscription, and you’ll still want official consoles for account settings and payments.
Comparison
| Spreadsheet | Looker Studio | Monetrix | |
|---|---|---|---|
| Setup time | Ongoing, manual | Hours | About a minute |
| Daily numbers | No | Yes | Yes |
| Phone-friendly | Poor | Fair | Built for it (iPhone, Android, Apple Watch) |
| Currency conversion | Manual | Manual setup | 25 currencies, built in |
| Cost | Free | Free + connectors | 7-day free trial, then US$1.99/month in the US (local prices vary) |
What to track
- Total revenue per day and per month across all platforms.
- Revenue share by platform — so you notice if you’re over-dependent on one.
- Traffic and price metrics — page views, impressions, RPM and eCPM — to understand why revenue moved.
- Top countries and ad units to guide content and placement decisions.
- Payouts received for bookkeeping. See when AdSense pays.
