MonetrixAdSense vs AdMob: what’s the difference?
Both are Google ad networks that pay you to show ads. The difference is where the ads appear.
The short answer
- Google AdSense shows ads on websites and blogs.
- Google AdMob shows ads inside mobile apps on iOS and Android.
YouTube creators in the YouTube Partner Program are also paid through an AdSense-linked account (AdSense for YouTube), which is why many creators end up with AdSense even if they don’t run a website.
Side-by-side
| AdSense | AdMob | |
|---|---|---|
| Where ads run | Websites, blogs | iOS and Android apps |
| How you integrate | Paste a code snippet or use Auto ads | Google Mobile Ads SDK in your app |
| Typical formats | Display, in-article, in-feed, multiplex, anchor and vignette | Banner, interstitial, rewarded, native, app open |
| Headline metric | Page RPM | eCPM |
| Extra features | Auto ads, site management | Mediation with other ad networks, ad unit level reporting |
| Payments | Monthly, once you reach the payment threshold | Monthly, once you reach the payment threshold |
Can you use both?
Yes, and many businesses do: a website monetised with AdSense and a companion app monetised with AdMob. They’re separate products with separate reports, so you’ll check two consoles — or use an app like Monetrix that adds both together (plus YouTube) and shows a single total.
Which earns more?
It depends on your audience, not the network. App inventory with full-screen formats like rewarded video often achieves higher eCPMs than standard web banners, while websites with high-intent search traffic in valuable niches can earn strong RPMs. The best way to know is to compare your own RPM and eCPM over time.
Track both in one place
Monetrix shows your AdSense and AdMob earnings side by side, with country, ad unit and format breakdowns for each.
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